Category Archives: Perspectives

Open vs. Closed

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Design is not binary. We do not subscribe to a simplistic reduction of ‘open’ vs. ‘closed.’ People are more complicated than that, and human systems – more complex.

Making Sense of Brand Loyalty

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If our five senses determine how we perceive the world, brick-and-mortar businesses should plan experiential moments that leverage all the power of our senses to create a brand impression. This is where physical retail has the most significant advantage over online. And since there are millions of combinations, each retailer can deliver a brand promise that is memorable — an impression beyond location, quality, price, selection and service.

Behavior By Design: Agile At Scale

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Balancing Individual preferences and team priorities The core challenge in almost all workplace renovation projects is to strike the right balance among individual preferences, team priorities, and the constraints presented by the building. Individuals are habitual. They resolve uncertainty and complexity in their work by seeking out the harbor of predictability, wherever they can find […]

Designing Workplaces Engineered For Innovation

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Companies have long focused on fostering collaboration among employees, envisioning it as a solution to lagging innovation. To that end, architects have designed more and more open workspaces, where employees now easily and frequently interact. But it turns out that while this enhanced collaboration has improved bottom line results, it hasn’t necessarily generated the new […]

Behavior By Design: Building Community

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Behavior is not a linear equation Space is a tool that can be used subtly and successfully to shift the behaviors of individuals, alter the cultures of organizations, and beneficially impact the bottom line. It’s trickle-up economics—the notion that organizational performance is the collective product of individual experiences. That said, people are complex creatures and […]

Behavior By Design: Two Schools Of Thought

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“Buildings are easy – some steel, some concrete, some glass… but, then you add people…”  — Jim Donnelly, Principal Emeritus, BHDP   For the past two decades, organizations have embraced a community-oriented approach to workplace design. Conventional offices from the 1960s to the dawn of the Millennium placed a premium on the periphery of the building, […]

Future Forward Visions

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  Future of Work Picturing the workplace of the future has always been part of the facility manager’s job, but it’s never been more challenging than it is today. Technology that affects the workplace is advancing at a rapid pace—sometimes reflecting changes in society, sometimes actually driving those changes. With employment patterns evolving as well, […]

SEGD Experience Minneapolis

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  The Society for Experiential Graphic Design, or SEGD, is a diverse “community of professionals who plan, design, and build experiences that connect people to place. SEGD is made up of graphic and information designers, fabricators, architects, exhibition designers, technology integrators, interaction designers, brand strategists, students, wayfinding specialists, teachers, and others who have a hand […]

Design Thinking and the Innovative Workplace

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  Leading organizations recognize maintaining the status-quo is a failed strategy in today’s rapidly expanding and shifting business climate. As a result, they have come to realize the best and only option is to innovate if they plan to thrive in a competitive marketplace. Without innovation, organizations risk the possibility of either being acquired by […]